New Orleans-born coffeehouse partners with coffee industry event on Sept. 15 and 16

NEW ORLEANS (Mar. 8, 2023) – PJ’s Coffee is proud to announce that it will serve as a major event sponsor and exhibitor at the 2023 NOLA Coffee Festival – a two-day trade and consumer-facing festival attended by thousands of small business owners, industry workers and coffee fans.

Taking place on Sept. 15 and 16, Chief Roastmaster Felton Jones will be able to showcase to festivalgoers what makes PJ’s Coffee and New Orleans Roast so distinguished in the industry. The trade-focused aspects of the festival are a great opportunity to highlight News Orleans Roast and its direct distribution to restaurants and other stores. On the consumer front, PJ’s is excited to display its roasting techniques and flavors, while also highlighting the baristas and how they carefully craft the signature drinks in-store.

PJ’s Coffee utilizes only the best quality Arabica coffee from across the globe. PJ’s Coffee carries a complete line of espresso-based beverages, flavored coffee, and award-winning Original Cold Brew™ iced coffee and bags of roasts. PJ’s Coffee is the industry leader in sourcing methods, from farm to cup, with a focus in supporting sustainability. By partnering directly with farms, PJ’s is committed to doing business in ways that are good for the planet by minimizing the environmental footprint. To learn more about PJ’s Coffee or to find a location near you, visit

About PJ’s Coffee
Since its inception in 1978, PJ’s Coffee has set out to show that its coffee is the best in the business. Founded by Phyllis Jordan, a pioneer in the coffee industry, and owned and operated by New Orleans natives and brothers, Paul, Steven, and Scott Ballard since 2008, the company has stuck true to that mission and its New Orleans roots. So why is PJ’s Coffee better? Because its Direct Trade coffee comes from the top 1% of Arabica beans, is made using superior roasting techniques in small batches and everyone at PJ’s is passionate about the art of coffeemaking. From its roasters to baristas to bakers, everyone understands that the ‘Soul of Coffee’ is how it brings people together. It’s why PJ’s Coffee serves a wide variety of hot, iced and frozen coffee beverages, as well as organic tea and fresh breakfast pastries, including its New Orleans-style beignets. PJ’s Original Cold Brew™ Ice Coffee is brewed daily using a special cold-drip process that protects the flavor and strength of the beans, while producing a coffee that is two-thirds less acidic. PJ’s Velvet Ice® and Granita are frozen and blended drinks options that capture the distinct flavors of coffee or tea in a cold, smooth drink. And all of PJ’s flavored coffees offer no additional calories thanks to its unique small-batch roasting process that imbeds flavors in the beans as they roast. The diverse menu comes together with a simple goal – to help people connect over a coffee, tea or beignet and get a distinct taste of New Orleans! With more than 150 operating stores, including four international locations, PJ’s Coffee continues to grow in the U.S. and abroad. For more information or to purchase your favorite flavor, visit or follow PJ’s Coffee on FacebookInstagram or Twitter.

Laron Roland, Champion

PJ’s Coffee


NOLA Coffee Festival